FROM THE EDITOR’S DESK
OPENING A NEW warehouse is always a significant occasion
for Costco. An enormous amount of work and thought goes into
opening those doors at a new warehouse. Is there enough demand to
support a Costco? What about available land, in the right location?
Can we meet all the necessary local building requirements? Is
the timing right?
But we’re particularly excited about two new Costco warehouses
that recently opened. The first opening took place in May in Iceland,
There are countless challenges of opening warehouses in completely new markets.
First comes introducing the concept of the warehouse club. In Canada and the U.S., we’re
all familiar with the idea of paying an annual membership fee to shop in an unusual big
warehouse. We all know about popular Costco features, such as Kirkland Signature™
products, hot dogs and pop for $1.50 in the Food Court, free samples here and there,
bulk quantities and so on. But these are all new to most members in the new countries
when we open.
But here’s one thing that we’ve found in every country we’ve entered: People around
the world appreciate Costco’s mission of offering high-quality goods at the lowest possible price. This business model sells as well in Saskatoon as it does in Seoul. And now
Reykjavík and Paris.
It’s interesting to note that Costco warehouses around the world look and feel pretty
much the same. I was recently at the Costco in Watford, outside London, and it’s very
similar to the one in Ottawa that I visit frequently. But while our warehouses share many
common elements (and, of course, the same operating philosophy), there are also local
nuances. Our buyers work with local suppliers to bring in their goods, and the product
selection reflects local demands and culture. That’s why you’ll find exotic fish markets
in our Asian locations, poutine in Canadian Food Courts and haggis in Scotland.
If you’re travelling to Iceland or France in the near future, be sure to stop by the
newest Costco warehouses. Your membership gets you in the door there—and at every
other Costco warehouse around the world. C
is Editorial Director
of The Costco
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FROM THE ASSOCIATE EDITOR’S DESK
HAPPY 150TH BIR THDAY, CANADA!
With more than 95 Costco locations in Canada, I have crisscrossed our country many times, visiting warehouses and local
businesses. My travels have given me an opportunity to see the sights
(everything from historic landmarks to moose on the highway) and
sample regional cuisine (love Saskatoon berries, poutine and fresh
lobster; don’t love fish and brewis). I also get to chat about Canada’s
favourite topic of conversation: the weather.
This issue of The Costco Connection features a cover illustration depicting iconic Canadian symbols. Created especially for
For a little more Canadiana, see the Biscuits Leclerc profile on page 31. The Leclerc
family has been running their cookie- and snack-making business for more than a century.
The Member Connection stories on page 60 offer glimpses at interesting and innovative Canadians—from the founder of velofix, whose business brings bike repair to
you, to Ed Storch, who makes custom knives, to Miles Arbour, who spends much of his
free time exploring the beautiful province of Ontario on his bike.
Enjoy Canada Day, however and wherever you spend it.
See you in the warehouse and on Costco.ca. C
Lorelle Gilpin is
Vice President of