The Costco Connection is published by Costco Wholesale. All editorial
material, including editorial comments, opinion and statements
of fact appearing in this publication, represents the views of the
respective authors and does not necessarily carry the endorsement of
Costco Wholesale or its officers. Information in The Costco Connection
is gathered from sources considered to be reliable, but the accuracy
of all information cannot be guaranteed. The publication of any advertisements is not to be construed as an endorsement of the product
or service offered unless it is specifically stated in the ad that there is
such approval or endorsement. The advertised dates indicating when
products will be available are subject to change without prior notice.
Products may not be available in all locations on the dates advertised.
Publishing offices are located at 415 West Hunt Club Road, Ottawa, ON
K2E 1C5. Copyright © 2014 Costco Wholesale.
PUBLISHER Ginnie Roeglin
Tim Talevich 425-313-6759 email@example.com
DEPUTY EDITOR, INTERNATIONAL
Stephanie E. Ponder 425-427-7134 firstname.lastname@example.org
DEPU TY EDITOR, U.S.
T. Foster Jones 425-313-6748 Tod.Jones@costco.com
Lorelle Gilpin, Ottawa 613-221-2009 Lorelle.Gilpin@costco.com
Sue Knowles, London 011-44-1923-213113 email@example.com
Sylvia Youngsun Yoo, Seoul firstname.lastname@example.org
David Wight David. Wight@costco.com
Will Fifield email@example.com
Steve Fisher Steve.Fisher@costco.com
Hana Medina firstname.lastname@example.org
TRANSLATION MANAGER Anne Boudreault
COPY EDITORS Miriam Bulmer, Caroline Szpak
Mark Cardwell, Lisa Evans, Joseph Hanna,
Wendy Helfenbaum, Susan Hirshorn, Laura Langston,
Allison Lawlor, Sherrie Newman, Kim Pallozzi,
Kelly Putter, Tosca Reno, Sonia Ricotti, Marc Saltzman,
Ellen Schwartz, Dana Tye Rally, Stephanie Vozza,
Gord Woodward, Shel Zolkewich
Doris Winters email@example.com
ASSOCIATE ART DIRECTOR
Lory Williams firstname.lastname@example.org
Ken Broman, Bill Carlson, Grant Collier, Susan Detlor,
Steven Lait, Chris Rusnak, David Schneider, Brenda Shecter
PRODUCTION MANAGER Pam Sather, Seattle
ASSISTAN T PRODUCTION MANAGER
Antolin Matsuda, Seattle
PUBLISHING PROJECT MANAGER Elaine Emond, Ottawa
COLOUR TECHNICIAN MaryAnne Robbers, Seattle
Jane Klein Shucklin 425-313-8277 email@example.com
ASSISTANT ADVERTISING MANAGER
Kathi Tipper-Holgersen 425-313-6581 firstname.lastname@example.org
ADVERTISING PROJECT COORDINATORS
Chatelaine Rindorindo-Tuafo, Ottawa 613-221-2947
Sam Styles, London 011-44-1923-830487 SStyles@costco.co.uk
Melanie Woods, Seattle 425-313-2558 email@example.com
Jordan Maughan firstname.lastname@example.org
ADVERTISING / PROMOTION COPYWRITER
BUSINESS MANAGER Janet Burgess
Rossie Cruz 425-313-6715 email@example.com
CIRCULATION / EDITORIAL ASSISTAN T
Dorothy Strakele 425-313-6899 firstname.lastname@example.org
D. Ted Harris 425-313-2937 email@example.com
COSTCO CANADA HEADQUARTERS:
(Faisant affaire au Québec
sous le nom Les Entrepôts Costco)
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Return undeliverable Canadian addresses to the address above
PRINTED IN THE U.S.A.
HAPPY NEW YEAR!
A couple of years ago, I had the opportunity to
visit Sochi, Russia, during an excursion while I was
on a Black Sea cruise. It is a picturesque city, with
promenades overlooking the sea and ski hills a short
distance away. And, like Maëlle Ricker, Olympic
snowboarder and the subject of our cover story (see
page 24), I was reminded of Vancouver’s North Shore.
Having been to Sochi only adds to my excitement to
watch Ricker and the other Canadian athletes compete at the 2014 Winter Olympics.
We can’t all be Olympic athletes, but many of us begin each year with a resolution
to take steps, both literally and figuratively, toward a healthy and happier life. I hope
this issue of The Connection will give you the encouragement you need. Laura
Langston’s article “Walk to health,” on page 28, is subtitled “Path to feeling good
begins with a single step.” That single step might be incorporating walking into your
daily routine, as Laura espouses, or adding Hemp Hearts to your diet (see page 37), or
writing a plan to achieve your goals for 2014 (page 9).
Maybe another one of your 2014 goals is making a weekly shopping trip to your
local Costco to check out the new items arriving daily and the special offers that change
each week. The enclosed Winter Savings and Costco Online books contain discounts
on dozens of products available in the warehouses or online at Costco.ca.
See you in the warehouse or online at Costco.ca. C
Lorelle Gilpin is Vice
President of Marketing,
Costco Wholesale Canada.
from the associate editor’s desk
THE TOPIC of this column is filling shoes, as in
“Those are big shoes to fill.” But the broader subject
is succession planning.
Filling shoes is what we’re doing these days at The
Connection. Over the past 10 months, the retirements of
this magazine’s two most senior editors have left spaces
for other staffers to fill. In our case, 40-plus
years of experience just went off to new pastures.
If a department or a company is being properly run,
big internal departures won’t cause major wrinkles. A
smart organization makes sure to develop employees,
give them more responsibility and make a commitment to increasing their skills and
abilities. These steps ensure that they’ll be ready to step up when the time comes, while
making them more effective and valuable at their current position.
Succession planning is the key way that a company, big or small, passes along its
values—its corporate DNA—to the next generation. At Costco, every warehouse
manager is told from the first day: If you’re not spending 90 per cent of your time
teaching your workers, you’re not doing your job right. It’s our way of making sure that
the company’s values and procedures survive the coming of new generations, and that
our customers are properly served.
I asked Susan Heathfield, a human resources consultant who writes about work-
place issues on About.com, about the importance of succession planning. “These are
the people you are investing the future of your company in,” she remarked. “They have
to own the culture.”
This is an important topic at The Connection, and throughout Costco. The com-
pany was founded in 1983, so many of the original and early employees are reaching
retirement age. A lot of energy is being devoted to filling shoes.
That way, the next generation can hit the ground running. I hope we’re doing just
that at The Connection. C
from the editor’s desk
Tim Talevich is Editorial
Director of The Costco