service for a
IN THIS HIGH-TECH age of texting and
tweeting, it’s interesting to learn that people still find a phone essential when it
really counts. And often, that means making an essential call with the home phone.
In a 2012 study by Angus Reid,
Canadians said they preferred using their
phones in many situations.
with service, too
• When wishing somebody “Happy
Birthday,” 56 per cent would make a
phone call instead of using social media
( 20 per cent), email ( 12 per cent) or text
message ( 5 per cent).
Along with excellent customer service
came a great price. “I would say we are paying
half of what we paid before,” Davood says.
“We were able to order twice the amount of
cheques for about the same price.”
He adds, “We’re not a huge company,
with only seven employees, but Safeguard’s
customer service representative, Jennifer
Gadnai, went way out of her way to treat us
like one. As a small business, you don’t always
expect to receive that kind of service. I am so
impressed that I have told other businesses
about this program.”
Safeguard offers a com-
plete business cheque program
to meet a company’s needs.
Computer and manual cheques
are available in various styles.
All cheques have the latest
security features, such as
chemical-sensitive paper with
invisible fluorescent fibres,
holograms and borders with a
micro-printed warning. Costco
members are entitled to exclu-
sive pricing and receive 500
free envelopes on the first cheque order.
Getting business cheques from Costco is
just one way the Khatamis use Costco for their
café ( www.beanandbeyond.com). They also
purchase food and other supplies, and are in
their local Costco warehouse every week.
A COMMON BUSINESS tenet is that price
might get a business noticed, but service is
what makes true customers. The owners of
the Bean and Beyond Café in Richmond,
British Columbia, can attest to that.
• When conveying congratulations
on a job promotion, 48 per cent would
make a phone call instead of email ( 24
per cent), social media ( 12 per cent) or
text message ( 7 per cent).
Davood and Eileen Khatami heard about
the business cheque printing available
through Costco and Safeguard, and decided
to try it out. Now, they say, they’re customers
of the program for life. “The price got my
• When asking for a favour, 65 per
cent prefer a phone call over a text message and email ( 8 per cent each) or social
media ( 2 per cent).
Safeguard cheques feature the latest in security features
to keep your transactions as safe as possible.
The point is that a home phone still
plays an important role in people’s lives
(in fact, the survey found that more than
80 per cent of those questioned still maintained a home phone line). Costco helps
make home phone service affordable
through a program offered by Primus.
attention, but the service is what is going to
make me a repeat customer,” says Davood.
The residential telecommunications
program offers individual services to
meet your needs: home phone (
traditional and digital), long distance (North
America and international) and unlimited
Internet, all at exclusive pricing for
Costco members. Or, members can opt
for a Primus bundle that combines local
home phone service, unlimited Internet
and unlimited worldwide calling within
Canada, the U.S. and 60 other countries.
The Khatamis had been buying their
business cheques through their local bank
and were apprehensive about switching companies. But their first contact with Safeguard
allayed any concerns. “The service was
extremely prompt and I actually spoke to
somebody live,” says Davood. “Everything
was very efficient. It was very easy to place the
order. And we needed it by rush delivery, and
it came right away, in time so that we could do
To find more information about the full
suite of business services offered through
Costco—including cheques and telecommunication programs—go to Costco.ca
and click on “Services” at the top.
“The Primus program offers Costco
members a full choice of services to meet
all their telecommunications needs at
home at a great value,” says Louis-
Martin Caron, Costco Services buyer.
“The bundle is particularly valuable
because it offers everything in one conve-
nient package, showing savings up to
$35 a month less than the competition.”
The Primus program is available
in select areas, and Costco members
receive a special sign-up bonus.—TT