DEPARTMENTS
5 Front End
By David W. Fuller
and Lorelle Gilpin
7 Dialogue
Letters from our readers
COVER STORY
by Chris Powell
9 Fresh Views
Brain food for
the entrepreneur
Running for success
page
20
11 Financial Connection
Questions and answers
13 Tech Connection
Device interaction
BY MARC SALTZMAN
14 Debate
Should you bother with
a Registered Retirement
The Running Room’s
founder, John Stanton,
built a successful business
by embracing a community.
Savings Plan?
41 Arts & Entertainment
Book and DVD previews
60 Member Connection
Every member has a
unique story.
FEATURES
19 Pay-per-click advertising
What it is, how it works and why
it may help your business find
new customers.
BY ROSALIND GRAY
33 Getting fresh Renowned chef Lynn Crawford
dishes on appreciating the food
we eat—and shares some recipes.
BY STEPHANIE E. PONDER
AIMEE KOZUN
39 Witches and vampires
and demons, oh my!
Author Deborah Harkness plumbs
the depths of darkness … with
some romantic candlelight.
BY ANDREA DOWNING PECK
51 Soft cell Picking the perfect pillow from the
proffered pack requires precision.
BY KAREN HAYWOOD QUEEN
INSIDE COSTCO
52 Buying Smart: Furniture
Behind the scenes of
Costco’s semi-annual
furniture showcase.
BY PAT VOLCHOK
55 Your move Costco’s MovePLUS Real
Estate Program offers
assistance for every step
from selling to buying.
BY STEPHANIE E. PONDER
SPECIAL SECTION: HEALTH
23 The battle of the bulge Tips on mastering body
chemicals by the author
of The Hormone Diet.
BY NATASHA TURNER
25 Pilates for all Lindsay and Moira Merrithew
strive to bring mind and body
health to the masses.
BY JANE DOUCET
26 Ask the pharmacist What you need to know
about Alzheimer’s disease.
BY JOSEPH HANNA
30 Gut check In Canada, about one in every
130 people has celiac disease.
Learn what to do about it.
BY JACQUELINE M. DUDA
Plus: Member feedback
Also: What’s New
56
Special Events
58
CHRIS A RUSNAK
CUSTOMER SERVICE:
servicecanada@costco.com
COVER PHOTO: AIMEE KOZUN
Real Estate
Program 55